Yoast SEO Founders Invest in WordPress Accessibility Plugin


The founders of Yoast Search engine optimization plugin introduced an funding in a WordPress accessibility plugin that scans and studies on accessibility points and makes it straightforward to troubleshoot complete web sites.

Equalize Digital Accessibility Checker

Making a web site accessible is a lot greater than ensuring colours have enough distinction and pictures comprise alt textual content.

There are numerous requirements to adjust to to make webpages adjust to WCAG 2.1 requirements.

The Digital Accessibility Checker scans posts and pages for non-compliance and creates a report of the completely different areas in want of enchancment.

The plugin can scan a whole website for accessibility points.

Error and warning messages are displayed on the edit screens of pages and posts plus a centralized record of errors in want of fixing.

Points needing a repair may be organized by severity to make it simpler to prioritize fixes.

The plugin presents limitless web page scanning with no limits on URLs, even for the free model.

There aren’t any having to attend for a 3rd social gathering to course of the URLs and all information stays on the consumer’s server.

An necessary function of the plugin is that there aren’t any front-end scripts to decelerate the web site expertise for website guests.

“Everyone Ought to Set up This Plugin”

I requested David Ogletree (LinkedIn), Director of Paid Search at search advertising and marketing company WrightIMC, what his ideas are in regards to the accessibility checker plugin.

David answered:

As a legally blind particular person and a digital marketer, I discovered the Accessibility Checker plugin extremely user-friendly for figuring out WCAG points on WordPress webpages.

I believe everyone ought to set up this plugin to verify their visually impaired guests can simply use the web site.

It provides a listing of issues on a web page and a hyperlink that explains easy methods to repair them.

Lots of the issues discovered require modifications to the theme and different plugins, however this may also assist content material writers be sure that the content material they’re including to the web site is accessible.”

Add-on for Net Improvement

I additionally requested an online growth skilled, Alex Alexakis (LinkedIn), founding father of internet growth firm Pixel Cooks, what his ideas are on the plugin.

He answered that making websites internet accessible is one thing his firm does for shoppers, notably for websites in monetary verticals.

After looking on the plugin he remarked that the options it presents are an unbelievable time saver and was stunned that a lot performance was supplied without spending a dime.

Alex commented:

“The accessibility checker device is a superb add-on to web site growth, notably for guaranteeing compliance with WCAG 2.1 AA requirements earlier than launch.

As an online design and growth staff, we’re conscious that we is probably not held chargeable for accessibility points that come up from shopper updates.

Subsequently, the plugin interface serves as a wonderful useful resource for notifying the location supervisor of any accessibility points that will happen after the location has launched.

This proactive method permits for immediate decision of any potential points, in the end leading to improved web site accessibility and compliance.”

Alex additionally famous that reaching internet accessibility has a spillover impact for enhancing Search engine optimization. He famous that a few of the components associated to accessibility additionally enhance search optimization and assist to realize advertising and marketing objectives.

He noticed:

“A device like this, with screenshots and how-to guides, can critically make your on-page optimization efforts a breeze.

And whilst you’re crafting that superior Search engine optimization-friendly web page, you’re additionally making it simpler for people with disabilities benefit from the web site and grow to be prospects, so it’s a win-win for customers and website publishers.”

In response to the American Federation for the Blind, about 13% of Individuals report having bother seeing and the Nationwide Federation of the Blind studies that almost 3% of American adults are blind.

Blindness is one type of impairment that makes accessing the Web troublesome, there are numerous others.

The Equalize Digital Accessibility Checker makes it push-button easy to find, catalog and prioritize accessibility points in want of a repair.

Emilia Capital Funding

Joost de Valk and Marieke van de Rakt introduced pre-seed funding in Equalize Digital Accessibility Checker, an accessibility plugin for WordPress websites.

The writer of the plugin, Equalize Digital, stated that they are going to use the funding to rent a senior plugin developer and to additionally develop extra accessibility-related content material.

The Equalize Digital announcement shared:

“The Equalize Digital management staff is happy to convey on Emilia Capital as an investor to assist speed up the event and progress of their plugin.

This funding will fund the event of vital options to raised place Accessibility Checker as a number one accessibility auditing resolution,’ stated Amber Hinds, CEO.

‘Along with benefiting from elevated capital, we’re excited to have the ability to work with Joost and Marieke.

From the start, we’ve drawn parallels between Accessibility Checker and the Yoast Search engine optimization plugin, as each instruments have related objectives and challenges.

Joost and Marieke will present beneficial perception to our technique as we increase the product facet of our enterprise.’”

Learn the official announcement by Equalize Digital

Equalize Digital Receives Pre-Seed Funding from Emilia Capital

Obtain the free model of the plugin from the official WordPress plugin repository:

Equalize Digital Accessibility Checker

Learn in regards to the options supplied by the Accessibility Checker plugin

Featured picture by Shutterstock/san4ezz


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