Google Ads Down For Advertisers, Google Confirms

Advertisers around the globe this morning began their weekly routine with a giant challenge accessing Google Adverts.

Phrase shortly unfold throughout Twitter and LinkedIn, with affirmation from others that this isn’t an intermittent challenge.

Google Standing Dashboard Confirms Outage

Table of Contents hide

1 Google Standing Dashboard Confirms Outage

2 Why This Issues

3 Abstract

From the Google standing dashboard, the outage was confirmed this morning, January twenty third, at 8 am CST. You possibly can comply with the incident in real-time right here.

Picture credit score: Google Adverts, January 2023

As of midday CST, the problem has nonetheless not been resolved.

Google Adverts Liason Ginny Marvin additionally took to Twitter to verify the problem:

We’re investigating studies of a difficulty with Google Adverts. We’ll present extra data shortly. The affected customers are unable to entry Google Adverts. Please see the dashboard for updates: https://t.co/0AqTKCl6Ts

— AdsLiaison (@adsliaison) January 23, 2023

Entrepreneurs took to LinkedIn and Twitter to voice their considerations.

Why This Issues

Advertisers can not handle or optimize their accounts with out correct entry to Google Adverts.

Much more, Google Adverts are nonetheless serving to customers, however entrepreneurs can’t see or react to real-time efficiency. When advertising and marketing {dollars} are at stake, this can be a large challenge for corporations of any measurement.

In the event you’re used to weekly reporting, that’s one other activity you received’t have the ability to do till the Google Adverts challenge is resolved.

This outage is inconvenient for Google after their layoff announcement of 12,000 staff on Friday.

Whereas this outage is extra probably an premature coincidence to Google Adverts, advertisers had been fast to place it collectively.

Abstract

Google Adverts continues to be down for a lot of customers as of Monday afternoon. After the Friday announcement of 12,000 Googlers, questions have arisen if these layoffs have impacted the know-how and staffing that manages these platforms.

It is a growing story and can replace as Google supplies extra data.

Featured Picture: Stmool/Shutterstock