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Elon Musk turned the proprietor and CEO of Twitter on October 27, 2022, after buying the social media firm for $44 billion.
What follows is a timeline of occasions main as much as Musk’s acquisition of Twitter and the modifications applied below his management.
March 25, 2022
Musk begins overtly criticizing Twitter, polling his followers on whether or not they consider the corporate adheres to the precept of free speech.
Free speech is crucial to a functioning democracy.
Do you consider Twitter rigorously adheres to this precept?
— Elon Musk (@elonmusk) March 25, 2022
April 4, 2022
A securities submitting reveals Musk is Twitter’s largest shareholder, with a 9% stake within the firm.
Musk is invited to affix Twitter’s board of administrators.
Musk tweeted:
Oh hello lol
— Elon Musk (@elonmusk) April 4, 2022
April 10, 2022
Former Twitter CEO Parag Agrawal proclaims Musk declines the invitation to affix Twitter’s board of administrators.
Elon has determined to not be a part of our board. I despatched a quick notice to the corporate, sharing with you all right here. pic.twitter.com/lfrXACavvk
— Parag Agrawal (@paraga) April 11, 2022
April 14, 2022
Musk makes a suggestion to buy Twitter for $43 billion, or $54.20 per share, and take the corporate non-public.
Musk tweets:
I made a suggestion https://t.co/VvreuPMeLu
— Elon Musk (@elonmusk) April 14, 2022
Taking Twitter non-public at $54.20 needs to be as much as shareholders, not the board
— Elon Musk (@elonmusk) April 14, 2022
April 25, 2022
A submitting with america Safety and Alternate Fee reveals Twitter’s board publicly and unanimously accepted Musk’s buyout provide.
Musk tweets:
I hope that even my worst critics stay on Twitter, as a result of that’s what free speech means
— Elon Musk (@elonmusk) April 25, 2022
Might 13, 2022
Musk places the buyout deal on maintain following reviews that 5% of Twitter’s every day energetic customers are spam accounts.
Musk tweets:
To search out out, my crew will do a random pattern of 100 followers of @twitter.
I invite others to repeat the identical course of and see what they uncover …
— Elon Musk (@elonmusk) Might 14, 2022
June 6, 2022
In a letter from Musk’s legal professional despatched to Twitter, Musk threatens to terminate his settlement. Musk alleges Twitter is refusing to adjust to requests for knowledge on the variety of spam accounts.
June 8, 2022
Twitter’s board complies with Musk’s calls for, agreeing to offer him with a “firehose” knowledge stream of tweets.
This was first reported by The Washington Submit.
July 8, 2022
Musk proclaims his intention to terminate the Twitter acquisition, claiming in a submitting with the SEC that Twitter nonetheless refuses to adjust to requests for knowledge on bot accounts.
Twitter’s chairman, Bret Taylor, says that the board plans to pursue authorized motion to implement the settlement.
The Twitter Board is dedicated to closing the transaction on the worth and phrases agreed upon with Mr. Musk and plans to pursue authorized motion to implement the merger settlement. We’re assured we’ll prevail within the Delaware Court docket of Chancery.
— Bret Taylor (@btaylor) July 8, 2022
July 12, 2022
Twitter formally launches a lawsuit in opposition to Musk in response to his backing out of the acquisition.
Musk tweets:
Oh the irony lol
— Elon Musk (@elonmusk) July 12, 2022
August 6, 2022
Musk challenges former Twitter CEO Parag Agrawal to a public debate about spam accounts and polls followers on whether or not they consider lower than 5% of Twitter’s every day energetic customers are pretend.
I hereby problem @paraga to a public debate concerning the Twitter bot share.
Let him show to the general public that Twitter has <5% pretend or spam every day customers!
— Elon Musk (@elonmusk) August 6, 2022
Lower than 5% of Twitter every day customers are pretend/spam
— Elon Musk (@elonmusk) August 6, 2022
October 4, 2022
Musk submits a proposal to maneuver ahead with the acquisition on the initially agreed-upon value of $44 billion ($54.20 per share) on the situation that Twitter drops its lawsuit.
In a tweet, Musk mentioned buying Twitter is a component of a bigger purpose to create an “every little thing” app known as “X”:
Shopping for Twitter is an accelerant to creating X, the every little thing app
— Elon Musk (@elonmusk) October 4, 2022
October 20, 2022
In line with a report in The Washington Submit, Musk is telling traders he plans to terminate practically 75% of Twitter’s workers.
October 26, 2022
Musk tweets a video of him carrying a kitchen sink into Twitter headquarters and modifications his Twitter bio to “Chief Twit,” signaling the buyout is close to completion.
Getting into Twitter HQ – let that sink in! pic.twitter.com/D68z4K2wq7
— Elon Musk (@elonmusk) October 26, 2022
Musk reportedly tells Twitter workers throughout his go to that layoffs will occur, although not on the beforehand reported scale.
October 27, 2022
Musk and Twitter shut the deal, making Musk the brand new proprietor. Musk instantly fires Agrawal, chief monetary officer (CFO) Ned Segal, Gadde, and basic counsel Sean Edgett.
Musk tweetd:
the fowl is freed
— Elon Musk (@elonmusk) October 28, 2022
October 30, 2022
Musk reveals plans to revamp Twitter’s verification system, tweeting:
The entire verification course of is being revamped proper now
— Elon Musk (@elonmusk) October 30, 2022
A report begins to floor that Musk is contemplating charging customers to pay to stay verified.
A separate report says Musk plans to supply verification checkmarks by means of Twitter Blue and enhance the worth to $19.99 per thirty days.
November 1, 2022
In an change on Twitter with Stephen King, Musk confirms plans to cost for verification, although at a lowered value of $8 per thirty days.
We have to pay the payments by some means! Twitter can not rely completely on advertisers. How about $8?
— Elon Musk (@elonmusk) November 1, 2022
In a follow-up tweet, Musk provides:
“I’ll clarify the rationale in longer type earlier than that is applied. It’s the solely solution to defeat the bots & trolls.”
Musk reportedly orders Twitter workers to work 12-hour shifts to perform his purpose of launching the brand new verification system inside per week.
November 4, 2022
Musk lays off half of Twitter workers as a part of an alleged cost-cutting measure.
On Twitter, Musk says the layoffs are due to an enormous drop in firm income:
Twitter has had an enormous drop in income, resulting from activist teams pressuring advertisers, although nothing has modified with content material moderation and we did every little thing we may to appease the activists.
Extraordinarily tousled! They’re making an attempt to destroy free speech in America.
— Elon Musk (@elonmusk) November 4, 2022
Concerning the layoffs, Musk claims he has no alternative:
Concerning Twitter’s discount in pressure, sadly there isn’t a alternative when the corporate is dropping over $4M/day.
Everybody exited was provided 3 months of severance, which is 50% greater than legally required.
— Elon Musk (@elonmusk) November 4, 2022
November 9, 2022
Twitter launches a brand new verification system, with all customers receiving a blue checkmark by buying Twitter Blue.
November 10, 2022
In Musk’s first deal with to Twitter workers since taking possession of the corporate, he warns a few dire finical state of affairs.
Musk reportedly believes Twitter doesn’t have the money circulation to outlive, mentioning that chapter is feasible.
November 11, 2022
Musk pauses Twitter Blue subscriptions resulting from accounts abusing the verification checkmark by impersonating manufacturers and public figures.
Musk tweets:
To be extra exact, accounts doing parody impersonations. Principally, tricking folks is just not okay.
— Elon Musk (@elonmusk) November 11, 2022
Moreover, extra high executives resign from their place at Twitter.
November 12, 2022
Underneath Musk’s management, Twitter fires an estimated 80% of contract workers with out formal discover.
November 14, 2022
Musk proclaims Twitter is popping off microservices “bloatware,” which he claims isn’t needed for the positioning to work:
A part of at this time will likely be turning off the “microservices” bloatware. Lower than 20% are literally wanted for Twitter to work!
— Elon Musk (@elonmusk) November 14, 2022
Consultants warn of a possible Twitter outage resulting from turning off microservices and advise backing up private knowledge.
November 15, 2022
Musk fires workers for expressing detrimental opinions about him in a non-public Slack channel.
Yao Yue, the previous Principal Software program Engineer at Twitter, tweets:
After 12 wonderful years and three weeks of chaos, I’m formally fired by Twitter.
By no means anticipated I’d have stayed this lengthy, and by no means anticipated I’d be this relieved to be gone.
I’ve a number of tales to inform. However to my fellow (ex-)tweeps-#LoveWhereYouWorked 🫡 pic.twitter.com/lVWbqpcSXO
— Yao Yue 岳峣 (@thinkingfish) November 15, 2022
The authorized battle between Twitter and Musk ends because the decide dismisses the lawsuit.
Musk proclaims a brand new “Blue Verified” program will launch on November 29:
Punting relaunch of Blue Verified to November twenty ninth to ensure that it’s rock stable
— Elon Musk (@elonmusk) November 15, 2022
Featured Picture: kovop58/Shutterstock
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