5 Ways SEOs & Digital Marketers Use ChatGPT


Science fiction turns into a actuality! We are able to now work together and use issues we have been used to seeing in films every day.

One of many latest revolutionary applied sciences is ChatGPT, which is able to change how we work A LOT!

As a programmer, I initially didn’t consider that it might clear up superior duties, however was shocked by seeing how useful it may be in my every day life. So I began taking part in round and located the methods I’ve discovered it helpful and needed to share.

Listed here are 5 ChatGPT examples and helpful methods website positioning professionals and entrepreneurs can use it for every day advertising and marketing duties.

Compose Common Expressions In Analytics Reporting

Common expressions can be utilized in composing analytic experiences resembling Google Search Console or Google Analytics. Common expressions are one of the boring duties I do know, and it could actually decelerate work. For entrepreneurs, it’s even harder, as they don’t have a technical background.

Let’s take a look at an instance of GSC’s reporting, which helps filtering by regexp.

GSC Query Filter by RegexpScreenshot of GSC Question Filter by Regexp, January 2023

In case you are a marketer with no technical background, you could discover it arduous to make use of this characteristic and restrict your self to the few fundamental regexps which you will discover by looking dev-related boards.

Now you may have ChatGPT at your disposal!

Simply go to ChatGPT and ask:  “compose common expression which begins with “How To” or “What's” case insensitive utilizing RE2 syntax

ChatGPT ResponseScreenshot of ChatGPT response, January 2023


(?i)^(?:How To|What's)

It obtained the job completed immediately. Simply copy and paste within the GSC’s filter subject, and you’ll have all of the queries that are candidates to optimize for FAQ or HowTo schema.

GSC reportScreenshot of GSC report, January 2023

Fairly straightforward, isn’t it?

You should use it to compose regexp for GA experiences as nicely. For instance, let’s say you need to filter a report which has within the URL phrases “Samsung” and “cellphone”. Simply ask ChatGPT “compose common expression which comprises phrases “Samsung” and “cellphone” case insensitive utilizing RE2 syntax ”.

Simply to notice, it is very important point out “RE2 syntax” within the command, as Google’s reporting dashboards help that syntax.

Compose Advanced Spreadsheet Formulation

Everybody works with Excel or Google Sheets. It’s in everybody’s every day work life, and you understand how it’s typically robust to compose spreadsheet formulation as you could do analysis to search out the operate title you want after which spend 10-15mins in determining the best way to make it work.

Now it simply takes you to ask ChatGPT a command like: “Google Sheet method which copies all rows from sheet1 the place column "A" comprises phrase "iphone"“.

And it didn’t take lengthy to get the answer.

Google Sheet Formula ChatGPTScreenshot of Google Sheet Formulation created by ChatGPT, January 2023

However, the method it gave =QUERY(Sheet1!A:Z, "SELECT * WHERE A CONTAINS 'iphone'", "Sheet2!A1") has a small error. In fact, ChatGPT doesn’t all the time present 100% right solutions. You need to verify typically and repair it manually. The method I obtained is 99% right, besides the third parameter shouldn’t be there. So I eliminated it manually and now have =QUERY(Sheet1!A:Z, "SELECT * WHERE A CONTAINS 'iphone'") which works completely!

Setup Customized Pixel Conversions

In case you are a PPC marketer or an website positioning professional who desires to arrange customized conversions when customers carry out sure actions on the web site however don’t have an internet developer’s assist, it could possibly be fairly difficult in some conditions. Sure, you need to use Google Tag Supervisor in lots of instances when customers click on on the hyperlink, however you can want smth. completely different, which isn’t a built-in characteristic of GTM.

For instance, it’s worthwhile to ship a conversion occasion when one lands in your touchdown web page and scrolls by means of 35% of the web page. Now you don’t want to rent a developer to get the job completed. Simply go to ChatGPT and ask: “ship Fb pixel customized conversion occasion as soon as as customers scroll by means of 35% of the web page utilizing JavaScript” and it’ll do the magic!

JavaScript code firing custom facebook pixel eventScreenshot of JavaScript code firing customized Fb pixel occasion, January 2023

You possibly can copy and paste this code in your <head> tag of HTML, and you’re completed. When you have a WordPress website, you need to use plugins such WPCode to make the job simpler. Alternatively, you need to use Google Tag Supervisor customized HTML tag so as to add your JavaScript code there.

It saves you time to discover a developer for small every day duties you may have and even when you’ve got a dev. crew, you possibly can considerably cut back their workload by doing it your self.

Optimize FAQ and Featured Snippets

website positioning professionals could need assistance getting associated questions from customers to optimize content material for a particular key phrase. You should use ChatGPT to get these associated inquiries to make your content material extra useful. When you have a journey weblog, you could ask: associated questions concerning "cozy cities in Germany" and ChatGPT will draw many queries which actually make sense.

ChatGPT Keyword ResearchScreenshot of ChatGPT performing key phrase analysis, January 2023

In fact, there could also be ones that don’t make sense, however they are going to do 90% of the job. The questions it suggests could not have any search quantity, however it’s nonetheless price going after them as a result of zero-search quantity key phrases could drive vital visitors.

Fetch Knowledge from APIs and Coding

Let’s say you may have a WooCommerce Retailer and need to fetch all merchandise you may have with their costs right into a Google Sheet. Now you possibly can merely ask: “google app script which fetches all product names and costs from WooCommerce REST API and provides right into a spreadsheet” and you’re completed.

It gave me a completely practical code:

operate fetchProducts(){
var url = "https://yourshop.com/wp-json/wc/v3/merchandise";
var choices = {
  "methodology": "get",
  "headers": {
    "Authorization": "Primary " + Utilities.base64Encode("YOUR_CONSUMER_KEY:YOUR_CONSUMER_SECRET")
var response = UrlFetchApp.fetch(url, choices);
var json = JSON.parse(response.getContentText());
for (var i = 0; i < json.size; i++) {
  var title = json[i].title;
  var worth = json[i].worth;
  // Do one thing with the product title and worth
var sheet = SpreadsheetApp.getActiveSheet();
for (var i = 0; i < json.size; i++) {
  var title = json[i].title;
  var worth = json[i].worth;
  sheet.appendRow([name, price]);

It typically could give a code with a small error that it’s worthwhile to repair manually, like within the above instance of the Google Spreadsheet method.
The coding capacity of ChatGPT goes to be particularly helpful when working with Zapier. When you have ever used Zapier, it has a Zap referred to as “code,” which is for superior customers. When you have information in a sure ugly format that must be fastened now, you possibly can simply ask ChatGPT to repair it, and use it in Zapier customized code to scrub up the info.


There are talks that ChatGPT goes to interchange people, and lots of professions are simply going to die out. In my private opinion, it won’t occur, however it’s going to make life simpler in numerous industries {and professional} fields.

Extra sources:

Featured Picture: ParinPix/Shutterstock


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